Guangzhou, a first-tier city in China, recently launched the "City Development Partner" plan, looking for businesses, institutions, and individuals that contribute to the city's high-quality development as Guangzhou's city partners.
The plan focuses on Guangzhou's city brand building and key industries' development, aiming to combine the administrative coordination of the government with professional implementation across society, city brand promotion with major competitions and events, and city resources with business and investment attraction.
Through hosting exhibitions, various kinds of publicity events, market-oriented supply, and innovations in the city public service sector, the operation cost of the city is expected to be lowered, and new models of cooperation in resources, business, and investment attraction to be formed. Thus, Guangzhou is now widely searching for partners to support, invest in, and develop the city across the globe.
These "City Development Partners" Guangzhou is looking for consist of strategic cooperation partners, "super" partners, "city dreamers" and city promotion representatives.
The search for strategic cooperation partners mainly targets Global Fortune 500 enterprises or leading enterprises in industries, top-tier science institutions, and think tanks among key industries Guangzhou plans to develop or that fit with Guangzhou's needs in business and investment attraction.
The "super" partners include the top 500 Chinese enterprises, private businesses, manufacturers, top 100 software enterprises, and outstanding enterprises such as national manufacturing single-item champions, national specialized, sophisticated, unique, and new "little giant" firms, and more.
Small and medium-sized enterprises (SMEs) are also included in the plan as "city dreamers," referring to those who focus on specialized and cutting-edge innovations and have a strong desire to develop in Guangzhou and realize their dreams.
For individuals as city promotion representatives, Guangzhou looks for outstanding technological practitioners from all over the world who contribute to the city's culture, industry upgrading, image optimization, and brand spreading. Investors in major projects, experts, and celebrities in culture, education, social sciences, and sports are also targeted.
In the future, Guangzhou will select representative city branding activities, including the Canton Fair, the Understanding China Conference, the Guangzhou International Marathon, and more, and support enterprises and institutions to cooperate in-depth with the city by sponsoring, donating, resource collaboration, and more, for returns such as participation in city branding, honors, services, favors, advertisement, customization, and more.